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Xpress West Branding Project

(UNLV Student Project, Summer 2017)

Project Overview

Xpress West, a high-speed train connecting California to Las Vegas, required a cohesive brand identity that embodies speed, efficiency, and connectivity.

Project Objective:

Create a modern, sleek brand for Xpress West, incorporating a comprehensive visual identity system, wayfinding signage, and digital presence to provide a seamless experience.

Service Provided:

1. Environmental Design

2. Branding

3. Graphic Design

4. UI/UX Design

Tools Used

1. Adobe Creative Suite (Photoshop, Illustrator, InDesign)

2. Sketching and wireframing tools

Project Type
Self-Initiated Project
XpressWest

Year
2018

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 © 2019 by David J. Fleshman - Owner/Founder of DF Original Designs LLC - All Rights Reserved

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